Aécio Neves: The Underdog in Brazil's General Election

Aécio Neves is the presidential candidate for PSDB (Brazilian Social Democracy Party) but from the start never showed much promise to beat the current president Dilma, who is hoping for re-election. Despite his success in politics in his home state of Minas Gerais, why hasn't his campaign been successful?
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Aécio is no stranger to politics, his grandfather is none other than Tancredo Neves who was Minister of Justice and Interior Affairs (1953-1954 and 1961), Minister of Finance (1962), Federal Deputy of Brazil (1951-1955 and 1963-1978), Senator of Brazil (1979-1983), 31st Governor of Minas Gerais (1983-1984), President of the Council of Ministers (1961-1962) and President of Brazil although he did not take office due to a sudden illness which took his life before his inauguration.

Aécio was born in Belo Horizonte in 1960 and graduated from Pontifícia Universidade Católica de Minas Gerais receiving a degree in Economy. He began his political career at the early age of 21 after being invited by his grandfather to assume post of his personal assistant. He achieved his first success in 1986 when he was voted for Federal Deputy and reelected another 3 times. He then proceeded to be Governor of Minas Gerais in 2002 with 60% of votes and reelected once again in 2006 with 77% of votes. In 2010 he was elected as Senator of Minas Gerais.

Currently, Aécio stands with 14% of voters' intentions while Dilma and Marina are head to head with 34% each. This might be due to the fact that he has been in the spotlight for deviating R$30million thorough fraudulent public resources during his post as Governor of Minas Gerais as well as many other accusations.

Brazilians often complain that the current government pays media moguls that run Rede Globo (TV channel) and Veja (magazine) to be bias towards the current PT government and according to anti-PT supporters, a current interview with Aécio Neves did nothing but prove such statements are true; during the interview between the candidate and the presenters of Jornal Nacional on the 11th august (News from Globo TV channel), William Bonner was very aggressive in his questions. In an article written by Luciano Ayan (who is pro-PSDB) on his political blog (lucianoayan.com) analysing the interview, he states that 'the only way in which Aécio might win the elections is because Dilma's time in office was so disastrous.' And also that 'his political strategy is infinitely fragile in comparison with the current government.' Reader Márcio commented saying that Dilma payed the news broadcasters to attack Aécio during his interview, and reader Roberto said 'we shouldn't promote Globo and that's because they only promote the PT government'.

Fernao Lara Mesquita - writer for Estadao newspaper has pointed out that the press has rejected in a most generalised form what voters are calling "traditional politics". The population is so desperate for an improvement in its governance that they're looking everywhere and anywhere for a new option and he states that the term above 'doesn't mean the rejection of traditional democracy'. The only candidate openly offering the new form of politics is Marina Silva, which explains why Aécio hasn't acquired more than 20% of voters' intentions since official polls have started taking place .

The PSDB campaign states that:
-They have internal democracy and discipline as their building blocks.
-They're aiming to consolidate individual and collective rights for the people.
-The creation of a fair social order guaranteed by equality and equal opportunities.
-The respect for the variety of cultures, ideas and ethnicities.
-Search for a balanced form of national richness distribution amongst all regions and social classes.

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